Terms and Conditions

(1) These General Terms and Conditions (GTC) form part of all contracts (the “Contract” or “Contracts”) concluded between Buzz­matic GmbH & Co. KG (“Buzz­matic”) and its client (the “Client”).

(2) These GTC apply exclusively. Terms of the Client deviating from these GTC shall only be valid if Buzz­matic expressly acknowledges them in text form.

(1) All offers made by Buzz­matic are non-binding and subject to change.

(2) Contracts require text form. An order confirmation issued by Buzz­matic in text form and validly declared shall be sufficient. The return of an unchanged offer prepared by Buzz­matic and signed by the Client by fax, email or letter shall likewise be sufficient and binding.

(3) Verbal collateral agreements and amendments to the Contract require confirmation in text form to be valid.

(1) During the performance of the services, Buzz­matic shall carry out all work in accordance with the offer with the requisite care and shall endeavour to complete it within the period provided for and communicated to the Client.

(2) Buzz­matic shall under no circumstances cooperate with companies or individuals that operate websites with content that is illegal or contrary to public policy under German law. By signing the Contract, the Client warrants that the website to be marketed contains no content that is illegal or contrary to public policy under German law.

(3) The Client warrants that the use of its website does not infringe trademark rights or other rights of third parties.

(4) Buzz­matic is entitled to engage subcontractors.

(5) In the event of an intentional or unintentional change to the Client’s website and/or web server by the Client or third parties that leads to the alteration or disappearance of websites, individual web pages or links that were optimised and/or created in the course of providing the services, Buzz­matic shall be released from any obligation to deliver results.

(6) Should the provision of contractual services be impossible due to force majeure or other circumstances for which Buzz­matic is not responsible, there shall be no obligation to provide services for the duration of such events. This includes in particular, but not exclusively, force majeure, the lack of functionality of telephone lines and the internet, power outages and failures of servers outside Buzz­matic’s control. This also includes cases where suppliers or other third parties have, without gross fault on the part of Buzz­matic, failed to deliver properly, or where the software or services supplied by them do not function properly and Buzz­matic is therefore unable to fulfil its obligations.

(1) Depending on the specific structure of the order, Buzz­matic shall provide online marketing services for the Client in accordance with sections IV to VIII.

(2) Insofar as Buzz­matic is commissioned to provide consulting services, Buzz­matic’s obligation to perform is limited to supporting the Client’s respective advertising measures.

(3) Such support measures may include in particular the preparation of keyword analyses, website audits, competitor analyses or AI visibility audits. The Client is obliged to review Buzz­matic’s recommendations (e.g. for keywords) for content and legal compliance. If the Client does not declare within one week of delivery of a recommendation by Buzz­matic that it does not agree with individual recommendations, the recommendation shall be deemed approved and accepted.

(4) There is no obligation on Buzz­matic to advise the Client beyond the consulting obligations set out in these GTC or the offer/order.

(5) Buzz­matic is entitled to name the Client as a reference using its company name and logo and to use this in a suitable manner for marketing and sales purposes — unless the Client objects to this in text form.

(1) Buzz­matic shall advise and support the Client, for remuneration, in optimising the web pages specified in the order/offer for the internet search engine specified in the offer (search engine optimisation / SEO). If no search engine is expressly specified, the advice relates solely to Google.

(2) The aim is for the contractually agreed web pages to be listed in a higher position than is currently the case when the search engine user enters certain search terms (keywords) agreed between the parties. Success in achieving particular search engine placements is not owed. No guarantees of success are given.

(3) Subject to any express agreement to the contrary, the creation of content for the website is the sole responsibility of the Client.

(4) The Client is aware that SEO is an ongoing process and that results may only become visible 6–12 months after implementation of the changes proposed by Buzz­matic. The Client is also aware that search engine placement depends on a large number of factors that are subject to constant change and are not known to Buzz­matic in detail. Unforeseen changes in placement — including a significant deterioration or complete removal from the index of the respective search engine — cannot be excluded.

(5) In the event of a deterioration in search engine placement, Buzz­matic shall advise the Client at short notice, for remuneration, on how to proceed, propose possible solutions and, where applicable, implement them in coordination with the Client.

(6) Insofar as Buzz­matic is commissioned to analyse the web pages to be optimised (on-page or technical SEO analysis), Buzz­matic shall provide the Client with recommendations for possible changes regarding the structure, content and technology of the contractual web pages.

(7) The Client is responsible for implementing the proposals, in particular for any advisable modification of the web pages themselves, unless the parties expressly agree that Buzz­matic will carry out the optimisation itself for additional remuneration.

(8) Insofar as the Client commissions Buzz­matic to implement the optimisation, the Client must back up its data before the start of the programming work and check the functionality of its website after completion before the updated version goes online.

(9) Buzz­matic endeavours to take all measures in conformity with the guidelines of the respective search engine. However, the parties are aware that a breach of the guidelines of individual search engines does not constitute defective performance on the part of Buzz­matic.

(10) The Client undertakes to inform Buzz­matic in detail about previous search engine optimisation activities before the start of the provision of services. Should the Client’s website have been removed from one or more search engine indexes due to previous activities, Buzz­matic shall be released from its obligation to perform and entitled to withdraw from the Contract.

(1) Buzz­matic shall advise and support the Client, for remuneration, in optimising its digital presence for AI-based search systems and large language models (LLMs) (Generative Engine Optimization / GEO). This includes in particular visibility in AI assistants such as ChatGPT, Perplexity, Google AI Overviews, Microsoft Copilot and comparable systems.

(2) The aim is for the Client’s brand, products or services to be mentioned more frequently and more positively in the responses of AI systems. Success in achieving particular placements or mentions is expressly not owed. No guarantees of success are given.

(3) The Client is aware that the functioning of AI systems is non-transparent and may change without prior notice. The algorithms, training data and output mechanisms of these systems are not publicly documented and cannot be influenced or predicted by Buzz­matic.

(4) The Client is aware that GEO measures are considerably more volatile than classic SEO measures. Results may fluctuate strongly, occur with a delay or fail to materialise. Buzz­matic gives no warranty for the durability of results achieved.

(5) Buzz­matic provides analyses and recommendations on the basis of the state of knowledge available at the time of performance regarding the functioning of AI systems. As this area is subject to rapid technological change, recommendations may become outdated or lose their effectiveness without this constituting a defect in performance.

(6) The measurement and reporting of GEO results is subject to technical limitations. Buzz­matic uses available tools and methods to measure success but cannot guarantee complete or exact capture of all AI mentions.

(7) The provisions of section V (SEO contracts) apply additionally insofar as they are applicable to GEO services and are not regulated differently by the foregoing provisions.

(1) If and insofar as services in the area of performance marketing (Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads and comparable platforms) are agreed, Buzz­matic shall advise and support the Client in performance marketing for remuneration.

(2) Buzz­matic shall support the Client in creating and optimising accounts with various providers of online advertising (the “Providers”). For this purpose, the Client shall grant Buzz­matic access to the existing accounts with the Providers.

(3) The display of advertising with the Providers is subject in each case to the terms of the Providers, over which Buzz­matic has no influence.

(4) Buzz­matic advises the Client on the selection of relevant keywords, target groups and landing pages. The Client shall generally approve the keywords, target groups and landing pages proposed by Buzz­matic. If Buzz­matic does not receive an express response from the Client in text form within 3 working days of a request for approval, the proposed keywords and target groups shall be deemed approved.

(5) If expressly agreed, Buzz­matic shall also itself design advertising copy and graphic elements for the campaigns and may draw on the templates provided by the Client.

(6) Buzz­matic is not obliged to check the selected keywords, advertising copy and graphic elements for compatibility with applicable law and third-party rights.

(1) After delivery of a text to the Client, the Client accepts the text. However, Buzz­matic gives no warranty that the text is suitable for any particular purpose of the Client.

(2) If the Client fails to accept the text or does not request rectification although the text complies with the briefing specifications, the text shall be deemed accepted 14 days after delivery.

(3) Until acceptance, the Client may request rectification (revision loops) of a text insofar as it does not comply with the briefing specifications. Unless otherwise agreed, for fixed-price services requiring the Client’s cooperation one revision loop is included in the fixed price; activities going beyond this shall be remunerated at the agreed hourly rates. If no specific hourly rates have been agreed, a rate of EUR 180 / hour applies.

(4) The Client undertakes to check the created texts for content and infringements of rights before using them. Buzz­matic expressly does not carry out any check for legal violations and excludes any liability in this respect.

(5) Upon acceptance and full payment of the relevant text by the Client, Buzz­matic grants the Client a right of use unlimited in time and territory.

(6) Before final acceptance and full payment of the texts by the Client, the texts may not be used by the Client.

(7) The Client is not entitled to designate itself as the creator or author of the texts.

(8) The creation and editing of the texts / content takes place exclusively on the basis of the specifications provided by the Client (briefing).

(9) Buzz­matic accepts no liability for statutory claims of authors under sections 32, 32a of the German Copyright Act (UrhG).

A. Basic Provisions

(1) This section applies to all services in which Buzz­matic uses artificial intelligence (AI), large language models (LLMs), generative AI systems or comparable technologies to create, edit or optimise content. This includes in particular, but not exclusively: texts, images, graphics, videos, audio content, product descriptions, metadata, translations and other digital content.

(2) Buzz­matic uses AI systems from various providers, including OpenAI, Anthropic, Google, Midjourney, DALL-E, Stable Diffusion and comparable services. The selection of the systems used is at Buzz­matic’s dutiful discretion, unless expressly agreed otherwise.

(3) The Client is aware of and expressly acknowledges that AI-generated content is created on the basis of statistical models and probabilities. The results may contain inaccuracies, errors, so-called hallucinations or unintended content.

B. Client’s Review Obligations and Liability

(4) The Client is obliged, without exception and without limitation, to review independently and in full all AI-generated content delivered by Buzz­matic before any use, publication or disclosure. This review obligation comprises:

a) Content accuracy: checking all facts, data, figures, statements and assertions for correctness and currency;

b) Legal admissibility: checking compatibility with applicable law, in particular copyright, trademark law, competition law, personality rights, data protection law and industry-specific regulations;

c) Brand conformity: alignment with the Client’s corporate identity, brand guidelines and corporate communications;

d) Fitness for purpose: assessment of suitability for the intended purpose of use;

e) Ethical soundness: checking for discriminatory, offensive, misleading or otherwise problematic content;

f) Regulatory compliance: compliance with industry-specific regulations (e.g. the German Act on Advertising in the Field of Healthcare (HWG), financial market regulation, food law).

(5) Buzz­matic accepts, to the extent legally permissible, no warranty, guarantee or liability for:

a) the content accuracy, completeness or currency of AI-generated content;

b) the legal admissibility of the content in any jurisdiction;

c) the suitability of the content for any particular purpose of the Client;

d) freedom from third-party rights, in particular copyright, trademark, patent or personality rights;

e) damage arising from the use of unchecked or faulty content;

f) indirect damage, consequential damage, lost profit or reputational damage.

(5a) The exclusions and limitations of liability set out in this section do not apply in cases of intent and gross negligence, culpable injury to life, body or health, the assumption of a guarantee, or mandatory statutory liability (in particular under the German Product Liability Act). In all other respects, the liability provisions of section XIII apply additionally.

(6) The Client bears the sole and full risk of using AI-generated content. By accepting or using the content, the Client confirms that it has fully fulfilled its review obligations under paragraph (4).

C. Copyright and Intellectual Property

(7) The Client acknowledges that, according to the current state of case law, the copyright protectability of AI-generated content is unclear or limited in many jurisdictions. Buzz­matic gives no warranty for the copyright protectability of the content delivered.

(8) Insofar as rights arise in or are transferable to AI-generated content, Buzz­matic grants the Client, upon full payment, a simple (non-exclusive) right of use unlimited in time and territory. Exclusivity cannot be assured due to the nature of AI-generated content.

(9) The Client is solely responsible for checking whether AI-generated content may reproduce existing works of third parties or is too similar to them. Buzz­matic assumes no research or review obligation regarding possible copyright infringements.

(10) Buzz­matic accepts no liability for statutory claims of authors or other rightholders under sections 32, 32a UrhG or comparable provisions of other legal systems.

D. Labelling Obligations and Regulatory Compliance

(11) The Client bears sole responsibility for compliance with all statutory labelling obligations for AI-generated content. This includes in particular requirements arising from the EU Regulation on Artificial Intelligence (AI Act), the German Digital Services Act (DDG), the Telemedia Act, the Interstate Media Treaty and industry-specific regulations.

(12) Buzz­matic expressly points out that the legal framework for AI-generated content is in constant flux. The Client is obliged to inform itself independently about the rules applicable at any given time and to ensure compliance with them.

(13) Buzz­matic expressly recommends that the Client obtain legal advice from a specialised lawyer in case of uncertainty regarding regulatory requirements. Buzz­matic does not provide legal advice.

E. Data and Input Materials

(14) The Client represents and warrants that all data, materials and information provided by it for use by AI systems (the “Input Materials”) are free of third-party rights or that the Client holds all rights necessary for their use.

(15) The Client is solely responsible for the legal review of the Input Materials with regard to copyrights, trademark rights, personality rights, data protection law and other third-party rights.

(16) The Client shall not provide any personal data, confidential information of third parties or trade secrets as Input Materials, unless this is expressly agreed and the Client has ensured all necessary consents and legal bases.

(17) The Client is aware that, depending on the AI system used, Input Materials may possibly be used to improve the models. Buzz­matic will provide information on request about the data protection practices of the AI providers used.

F. Indemnification and Assumption of Liability

(18) The Client shall indemnify Buzz­matic, its legal representatives, employees, vicarious agents and subcontractors against all third-party claims asserted in connection with the Client’s use of AI-generated content. This includes in particular:

a) claims for copyright infringements;

b) claims for trademark infringements;

c) claims for violation of personality rights;

d) claims for competition law violations;

e) claims for data protection violations;

f) claims for false or misleading content;

g) fines and penalties for breaches of labelling obligations or other regulatory requirements.

(19) The indemnification also covers the reimbursement of all costs of legal defence, including reasonable lawyers’ fees, and all other expenses incurred by Buzz­matic in connection with defending against such claims.

(20) The indemnification obligation exists regardless of whether the Client has fulfilled its review obligations or not.

(20a) The indemnification obligation does not apply insofar as the asserted claim is based on intentional or grossly negligent conduct of Buzz­matic, its legal representatives or vicarious agents.

G. Quality and Limits of Performance

(21) Buzz­matic endeavours to achieve high quality of AI-generated content but cannot assume any guarantee of completeness, accuracy, consistency or a particular level of quality.

(22) The results of AI systems may vary for identical inputs. Exact reproducibility of results is technically not guaranteed.

(23) Buzz­matic reserves the right to change or update the AI systems, methods and processes used at any time, provided that this does not significantly impair the quality of the services.

H. Buzz­matic’s Intellectual Property

(24) All technologies, methodologies, prompts, workflows, templates and processes developed or used by Buzz­matic for the creation of AI-generated content remain the exclusive intellectual property of Buzz­matic. The provisions of section XV apply additionally.

(25) Use of these technologies by the Client outside the agreed scope of services requires a separate agreement in text form.

I. Acceptance and Use

(26) Before final acceptance and full payment, AI-generated content may not be used by the Client.

(27) If the Client fails to accept the content or to give notice of defects within 14 days of delivery, the content shall be deemed accepted.

(28) Acceptance or use of the content shall be deemed confirmation that the Client has fulfilled its review obligations and considers the content suitable for its purposes.

(1) The Client is obliged to pay the agreed remuneration to Buzz­matic on time in accordance with section XI of these GTC.

(2) The Client shall designate a contact person for Buzz­matic who is authorised and able to make and communicate to Buzz­matic all decisions arising within the scope of this contractual relationship.

(3) The Client undertakes to provide all cooperation services specified in the Contract and necessary so that Buzz­matic can properly begin and/or carry out the contractual service.

(4) The Client must handle the access data with care. It is obliged to keep the access data secret from unauthorised third parties.

(5) The Client may not make changes to the account settings itself.

(6) The Client shall regularly check the placement of the advertisements using the access data for accuracy and notify Buzz­matic of any errors without delay.

(7) The Client shall support Buzz­matic in the best possible way in selecting keywords and target groups. The Client alone is responsible for the selection of keywords.

(8) The Client shall report to Buzz­matic without delay in text form any legal disputes connected with this Contract.

(9) The Client shall indemnify Buzz­matic against all resulting third-party claims in the event of recourse for alleged or actual infringements of rights. This does not apply insofar as the claim is based on intentional or grossly negligent conduct of Buzz­matic.

(10) The Client is obliged to examine all contractually agreed services rendered by Buzz­matic without delay after completion and to give notice of defects in text form. For apparent defects, the notice of defects must be given within 4 weeks of completion.

(11) The Client undertakes to inform Buzz­matic at least 2 weeks in advance, before and during the provision of services, about planned technical or graphic modifications to the website.

(12) If the Client fails to fulfil its obligations, fulfils them only partially or improperly, Buzz­matic shall be released from its obligation to perform to that extent.

(13) The Client undertakes, for the duration of the contractual relationship and for a period of twelve months after its termination, not to solicit, employ or otherwise engage directly or indirectly for remuneration any employees, freelancers or other vicarious agents of Buzz­matic who were involved in the provision of the contractual services. General job advertisements not specifically directed at these persons, as well as applications made without prior targeted approach by the Client, shall remain unaffected. For each case of culpable breach, the Client undertakes to pay a contractual penalty in the amount of the average gross annual remuneration of the person concerned; the assertion of any further damage remains reserved.

(1) If, after conclusion of the Contract, the Client wishes to change the services resulting from it, Buzz­matic shall examine, where applicable for separate remuneration, whether the desired services are feasible.

(2) Insofar as the Client’s change requests relate to the services and conditions agreed in the Contract, Buzz­matic is entitled to demand a corresponding adjustment of the Contract.

(1) All prices are net, plus statutory value added tax. The prices and conditions agreed in the offer apply.

(2) Invoices are due for payment without deduction within 14 days of the invoice date, unless different payment terms are noted on the invoice.

(3) For services that Buzz­matic does not provide at its place of business, the Client may be charged travel costs, expenses and, where applicable, accommodation costs.

(4) Media budget handled via Buzz­matic shall be invoiced including an administration and handling fee of 30 percent.

(5) If the Client is in default of payment, Buzz­matic is entitled to demand default interest at a rate of 9 percentage points above the base interest rate. The right to assert further damage caused by default remains reserved.

(6) The Client is obliged to reimburse Buzz­matic for all costs incurred in collecting outstanding invoice amounts.

(7) The withholding of payments or set-off on account of any counterclaims of the Client is not permitted, unless these are undisputed or have been legally established.

(8) For continuing obligations and ongoing retainer contracts with a term or extension of more than twelve months, Buzz­matic is entitled to adjust the agreed ongoing remuneration once per year, for the first time twelve months after the start of the Contract, with a notice period of six weeks in text form. The adjustment is based on the development of Buzz­matic’s general cost situation, in particular personnel, software/licence and operating costs. It is limited to a maximum of 5 percent per year, unless the consumer price index for Germany published by the Federal Statistical Office has risen by a higher percentage since the last adjustment; in that case an adjustment up to the amount of that index increase is permissible. If the announced increase exceeds 5 percent compared with the last applicable remuneration, the Client has a special right of termination as of the time the increase takes effect, with a notice period of four weeks from receipt of the announcement. If the Client does not exercise this right, the adjustment shall be deemed approved.

(1) The contract terms and provisions on termination agreed in the Contract apply. If no provisions are made in the Contract, the Contract runs until the services have been fully provided.

(2) Both Buzz­matic and the Client are entitled to terminate the Contract extraordinarily with a notice period of four weeks if an application is filed to open insolvency proceedings.

(3) Buzz­matic reserves the right to suspend services or terminate the Contract without notice if the Client fails to pay outstanding invoices when due and after two reminders.

(4) Termination must be made in writing or in text form (e.g. by email). The right to extraordinary termination for good cause remains unaffected.

(1) Unless otherwise contractually agreed, Buzz­matic acts merely in an advisory and supporting capacity. Claims of the Client against Buzz­matic for poor performance or defects become time-barred one year after the claim arises.

(2) Buzz­matic is liable for damage, on whatever legal grounds, only in the case of intent or gross negligence, unless it results from a breach of material contractual obligations (cardinal obligations) or from injury to life or limb.

(3) The personal liability of the legal representatives or vicarious agents of Buzz­matic for damage caused by them due to slight negligence is excluded.

(4) In the case of culpable breach of contractual obligations, Buzz­matic is liable only for the typical, reasonably foreseeable damage, up to the amount of the remuneration paid by the Client to Buzz­matic in the 12 months prior to the event giving rise to the damage, but no more than EUR 100,000 per case of damage and EUR 250,000 per calendar year. This does not apply to liability for injury to life, body and health.

(5) Liability for data loss is limited to the typical recovery effort that would have arisen had backup copies been made regularly.

(6) In all other respects, liability for consequential damage and damage resulting from defects, including lost profit, is excluded.

(7) In the case of services not rendered properly, the Client is entitled to subsequent performance. Buzz­matic reserves the right to choose the type of subsequent performance.

(8) Buzz­matic is not obliged to examine the data provided by the Client for possible infringements of property rights. The Client indemnifies Buzz­matic against any liability towards third parties, insofar as the claim is not based on intentional or grossly negligent conduct of Buzz­matic.

(9) Claims for damages against Buzz­matic become time-barred one year after the commencement of the standard statutory limitation period.

(10) The limitations of liability, exclusions of liability and shortenings of limitation periods in this section and in the remaining GTC do not apply in cases of intent and gross negligence, culpable injury to life, body or health, the assumption of a guarantee, or mandatory statutory liability (in particular under the German Product Liability Act). In such cases, the statutory liability provisions and limitation periods apply.

(1) The Client undertakes to keep secret all business and trade secrets or information designated as confidential that becomes known to it during the performance of the Contract. This also applies for a period of one year beyond the end of the Contract.

(2) The data obtained in the course of the cooperation may be analysed and statistically processed by Buzz­matic. Non-aggregated data will not be disclosed.

(3) Buzz­matic guarantees, in accordance with statutory requirements, the confidential treatment of the data communicated and measured. This obligation continues even after termination of the Contract.

(4) Buzz­matic expressly points out to the Client that data protection and data security for data transmissions on the internet cannot be fully guaranteed according to the current state of the art.

(5) Insofar as Buzz­matic processes personal data on behalf of the Client in the course of providing the services, the parties shall conclude a separate data processing agreement pursuant to Art. 28 GDPR. The Client is responsible for providing the required agreement and signing it before the start of the relevant data processing.

(6) The Client acknowledges that, for certain services, Buzz­matic uses subcontractors and service providers that may be based outside the European Economic Area. This concerns in particular providers of AI services such as OpenAI (USA), Anthropic (USA), Google (USA) and comparable providers. Insofar as personal data is transferred in this context, Buzz­matic ensures that appropriate safeguards pursuant to Art. 46 GDPR exist or that an exception under Art. 49 GDPR applies. The Client agrees to the use of such service providers within the scope of the agreed services.

(7) After termination of the contractual relationship, Buzz­matic will delete or return all personal data of the Client processed in the course of the data processing within 90 days, insofar as no statutory retention obligations conflict with this. Work results and project documentation may be retained by Buzz­matic in anonymised form for internal purposes.

(8) For the use of AI systems in processing the Client’s data, the provisions of section VIII apply additionally.

(1) For the purposes of this section, “Work Results” means the end products specifically agreed in the Contract as deliverables (e.g. texts, graphics, reports, concepts, analyses). “Work Tools” means all methods, procedures, processes, workflows, automations, scripts, software, tools, interfaces and connectors, data models, prompts, templates, checklists, dashboards, concept modules and the underlying know-how by means of which the Work Results are created.

(2) All Work Tools, as well as all technologies, methodologies and processes developed, further developed or used by Buzz­matic before or during the performance of the Contract — regardless of whether artificial intelligence is used in their creation or application — remain the exclusive intellectual property of Buzz­matic. This also applies to further developments, adaptations and findings that arise in the course of the project.

(3) The Client receives, upon full payment of the remuneration agreed for this, a simple (non-exclusive) right of use of the Work Results, unlimited in time and territory, for its own purposes. The Client has no claim to the surrender, disclosure, transfer or granting of rights of use in the Work Tools (in particular workflows, processes, prompts, scripts, software and tools).

(4) Unless expressly agreed otherwise in text form, neither ownership nor exclusive rights in Work Tools, in intellectual property already existing before the project (background IP) or in the technical infrastructure used are transferred.

(5) The transfer of more extensive rights — in particular exclusive rights of use, source code, workflows or other Work Tools — requires a separate agreement in text form and separate remuneration.

(6) Buzz­matic is entitled to use and further develop, without limitation in time and territory, the general know-how acquired in the course of the cooperation as well as non-client-specific methods, experience and Work Tools, including for other clients.

(7) For AI-specific content and technologies, the provisions of section VIII (in particular letter H) apply additionally.