SEO Migration
Up to 60% traffic loss can happen with poorly managed migrations. Our 3-phase model protects your organic visibility – Pre, During, and Post Migration.
SEO Migration
Migrations are the biggest SEO risk and the biggest opportunity
In poorly managed migrations, companies lose up to 60% of their organic traffic, while managed professionally it can be preserved and often increased. The difference lies in methodology. We have supported migrations for over 15 years, from CMS switches to more than 100,000 URLs.
Our model covers three phases. Before launch we build the baseline and redirect mapping, on launch day we validate redirects live, and afterwards we track rankings and 404s and check the AI visibility of the new URLs.
Clients
Migration expertise with enterprise brands
Buzzmatic provided us with quick, expert support on SEO questions. Professional audits and smart recommendations significantly helped our site.
Translated from the German original.
Clemens Buder
SEO Manager, Duden Learnattack
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Get started
The sooner, the better
Migration success is determined before launch—not after. Ideally involve us 6-12 weeks before go-live. For active recovery cases, we can help on short notice.
Frequently asked questions about SEO migration
As early as possible—ideally 6-12 weeks before your planned launch. The earlier we're involved, the better we can execute redirect mapping, content audits, and staging tests. For very large migrations (100,000+ URLs, multiple languages), we recommend 3-6 months lead time. Later involvement is possible but increases risk.
Yes, in most cases. Even after significant traffic losses, recovery is possible—when causes are identified and fixed quickly. Typical recovery actions: redirect repair, indexing restoration, content consolidation, backlink reclamation. A full recovery typically takes 3-9 months depending on scope.
With well-managed migrations, we typically see stabilization of main rankings in 2-4 weeks, full recovery in 6-12 weeks. For very large sites (100,000+ URLs), the process can take 3-6 months. With failed migrations without professional support, often 6-12 months—and not always complete.
Talk to our migration experts Migration experts
HQ Berlin // Schönhauser Allee 149
Talk to our migration experts
Whether you're planning a migration or in active recovery, we analyze your situation and develop an actionable plan. Quickly and straightforwardly.