Leonardo.Ai: pricing, features and alternatives
Last reviewed on by Chanel Chokdee
What is Leonardo.Ai?
Leonardo.Ai is an AI platform from Leonardo Interactive (Australia, owned by Canva) for image and video generation with proprietary models such as Lucid Origin and Phoenix. The free plan gives you 150 Fast Tokens a day, but results are public and the rights sit with Leonardo under its terms. From the Essential plan (12 USD a month) you generate privately and keep the rights.
Leonardo.Ai overview
What Leonardo.Ai does
Leonardo.Ai offers its own image models (Lucid Origin, Phoenix) alongside third-party models such as FLUX. The platform suits concept art and fast ideation, according to the provider. The interface is in English only. Leonardo.Ai is owned by Canva.
Pricing and free plan
The free plan gives you 150 Fast Tokens a day. Results are public, and the rights to public images sit with Leonardo under its terms. From the Essential plan (12 USD a month) you generate privately and keep the rights. The Premium plan (30 USD a month) brings 25,000 tokens and Unlimited Generations for selected models: once your tokens run out you keep generating at a slower pace, images only on Premium, images and video on Ultimate. Team plans start at 72 USD a month for at least three seats (24 USD per seat). A pay-as-you-go API is also available.
Commercial use and privacy
According to the privacy policy, Leonardo.Ai stores data in the USA and processes it in Australia. Public content may be used permanently, including for training, under the terms. Private content (paid plans only) is not used for training according to the terms. A Data Processing Addendum is available for team subscriptions, according to the provider.
Who Leonardo.Ai is for
Anyone who wants to try different image models in one place and is willing to pay for private generation gets a broad selection. Without a paid plan, the rights to your images stay with the provider.
Leonardo.Ai at a glance
Leonardo.Ai is an AI image generator by Leonardo Interactive Pty Ltd (AU).
| Vendor | Leonardo Interactive Pty Ltd (AU) |
|---|---|
| Category | AI Image Generators, Video |
| Pricing model | Freemium |
| Price from | from 12 USD/month (as of 05/10/2026) |
| Free plan | Yes (150 fast tokens per day, images are public) |
| Available in German | not available |
| Languages | English |
| Platforms | Web, iOS, Android, API |
| API | Yes |
| Data storage | outside the EU (according to the vendor) |
| Website | leonardo.ai |
| Last reviewed | 12/11/2026 by Chanel Chokdee |
How much does Leonardo.Ai cost?
Leonardo.Ai costs from 12 USD per month (Essential plan, as of 05/10/2026, according to the vendor). A free version is available (150 fast tokens per day, images are public).
| Plan | Price | Billing | Included |
|---|---|---|---|
| Free | free | monthly |
|
| Essential | 12 USD | monthly |
|
| Premium | 30 USD | monthly |
|
| Ultimate | 60 USD | monthly |
|
| Team Starter | 24 USD | monthly |
|
| Team Growth | 48 USD | monthly |
|
| API Pay as you go | not available | usage-based |
|
Free tier: 150 fast tokens per day, images are public
Is Leonardo.Ai GDPR compliant?
According to the vendor, Leonardo.Ai stores data outside the EU and uses inputs for training (as of 29/10/2026, source: leonardo.ai).
| Data stored in the EU | No |
|---|---|
| Data processing agreement (DPA) | no vendor statement found |
| Training on user data | Yes |
| Vendor headquarters | AU |
According to the privacy policy, Leonardo.Ai stores data in the USA and processes it in Australia; transfers to third countries rely on adequacy decisions or standard contractual clauses. Content may be used to train its own models. If you prefer otherwise, you generate privately, which is only available on paid plans; private content is not used for training under the terms. Public content may be used permanently by Leonardo.Ai, including for training. A Data Processing Addendum applies to team subscriptions and Canva team accounts.
As of 29/10/2026, source: leonardo.ai. Not legal advice.
What can Leonardo.Ai do?
- Proprietary image models (Lucid Origin, Phoenix) alongside third-party models such as FLUX.
- 150 Fast Tokens a day for free, with public generation.
- Private generation on paid plans, with rights staying with the user under the terms.
- Apps for iOS and Android, plus a pay-as-you-go API.
- Unlimited Generations once tokens run out, from the Premium plan (30 USD a month).
Pros and cons of Leonardo.Ai
Pros
- + 150 Fast Tokens a day for free, plus third-party models such as FLUX
- + Train your own AI models (up to 50 depending on the plan)
- + Apps for iOS and Android, plus an API
Cons
- − On the free plan the rights to the images sit with Leonardo under its terms
- − Data stored in the USA, processed in Australia
- − Interface in English only
Our verdict
Leonardo.Ai offers its own image models (Lucid Origin, Lucid Realism, Phoenix) alongside third-party models such as FLUX and suits concept art, variations and fast ideation, according to the provider. The free plan gives you 150 Fast Tokens a day, the results are public, and the rights to them sit with Leonardo under its terms. From the Essential plan (12 USD a month) you generate privately and keep the rights. Leonardo.Ai belongs to Canva.
Leonardo.Ai in practice
What are the alternatives to Leonardo.Ai?
The most important alternatives to Leonardo.Ai are Midjourney, Nano Banana (Gemini) and FLUX (Black Forest Labs).
| Tool | Price from | Free plan | Available in German |
|---|---|---|---|
| Midjourney | from 10 USD/month | No | n/a |
| Nano Banana (Gemini) | from 4.99 EUR/month | Yes | Yes |
| FLUX (Black Forest Labs) | from 0.008 USD (usage-based) | n/a | n/a |
| Ideogram | from 20 USD/month | Yes | n/a |
| Adobe Firefly | from 10.98 EUR/month | Yes | Yes |